Demand planning and forecasting has always been tricky. But now, with evolving consumer demands, a new generation of competitors, and global macroeconomic pressures, it’s even more difficult. With disruptive events like the pandemic, shifts in consumer demand, behavior, and preferences, and inaccurate data are plaguing our ability to forecast demand,
demand forecasting
Congratulations! You have managed through a period of economic upheaval not seen in generations. Over the last two years, the global economy has experienced unprecedented supply and demand disruptions. Unfortunately, the global supply chain’s existing risks will persist in the near term. For the first time in their living memory,
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