For small and mid-sized furniture retailers in the U.S., the old rule “buy deep to get a better price” has become a risky habit. Demand is uneven, freight and labor swing, and every extra week a piece sits in the back room is cash you can’t use on faster-moving items.
The furniture retail industry is evolving rapidly, driven by changing consumer preferences, digital transformation, and global economic factors. While large retailers have the resources to adapt, small and medium-sized furniture retailers face unique challenges in staying competitive. To remain viable, they must adapt to these shifts, ensuring they meet customer
Online shopping is far from perfect. Customers frequently encounter frustrations that can lead to abandoned carts, negative experiences, and lost business for retailers. Understanding and addressing these pain points effectively is crucial for businesses aiming to stay competitive. Here, we explore consumers’ three key eCommerce frustrations when shopping online and
The Home Furnishings Association invites the industry to join us at High Point Market for a special celebration honoring the
Personalization has moved from a nice addition to a core expectation in modern retail. Customers want brands to understand their
The Customer Journey is No Longer Linear Picture this scenario: A customer sees your sectional sofa on Instagram. She clicks
The trade and tariff landscape remains fluid, with several developments—and non-developments worth monitoring. While there haven’t been many substantial changes
HIGH POINT, N.C. (March 9, 2026) — The Home Furnishings Association (HFA) announced its High Point Market Seminar Series, delivering
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
MEMBER-ONLY DISCUSSION: Sales Management Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business
Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail environment, sales leaders must strike
