In an industry where design inspiration and shopper trust drive every sale, a well-run company blog can be one of the most powerful tools in a furniture retailer’s digital strategy. It’s where your brand story lives, where your expertise shines, and where today’s search-first customer begins their journey toward buying
How to Navigate Google’s New Algorithm and Leverage AI Tools to Benefit Your Business In March 2024, Google’s new algorithm impacted many sites deindexed from Google Search. This change is tied to an effort to clean up spam sites and realize the goal of reducing unhelpful, irrelevant, or unoriginal content
All too often when auditing brands, I see them wasting money on brand search. Yes, it’s important to protect your brand, how much you need to depend on your brand specifically, and how your competitors are advertising against your brand, so it’s really a case-by-case basis. However, there is a
What Home Furnishings Retailers and Importers Need to Know The U.S. Consumer Product Safety Commission (CPSC) is moving forward with
Personalization has moved from a nice addition to a core expectation in modern retail. Customers want brands to understand their
The start of the new year brings important updates on trade policy that directly affect the home furnishings industry. As
You don’t need another research firm telling you what happened last quarter. You need a heads-up on what’s coming so
Elevate customer experience and boost sales with strategic remerchandising techniques Remerchandising your sales floor after market isn’t just about rearranging
Shaping the Customer Experience with Consumer Study Data Step into the shoes of today’s furniture shopper and discover what truly shapes their in-store experience.
Immersive Retail: Inspiring Customers with 3D, AR & VR Today’s most successful furniture retailers aren’t replacing personal service with technology, they’re using it to
