Retailers are (rightly) investing in immersive 3D experiences to inspire and convert today’s mobile-first shoppers. Whether a beautifully rendered kitchen design or a fully customized living room, the right tools build confidence and help customers visualize their future space. But, too often, what starts as a “wow” moment online, or
Modern consumers want clarity before they make a purchase. However, this clarity is often elusive when shopping online. Many e-commerce websites continue to present static and incomplete product imagery, leaving gaps and making it challenging for customers to fully understand what they are buying before making a decision. When customers
In 2025, the Home Furnishings Association continued to be a unified voice for furniture retailers, advocating for policies that protect
In furniture buying today, shoppers are more informed, selective, and skeptical than ever before. They’re not simply buying a sofa
The trade and tariff landscape remains fluid, with several developments—and non-developments worth monitoring. While there haven’t been many substantial changes
For business owners, change isn’t a seasonal disruption, it’s the daily reality. Customer traffic fluctuates, employee availability shifts, and unexpected
The David vs. Goliath Story is Changing If you’ve been in furniture retail for more than a decade, you remember
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
