JR Furniture

HFA member John Rose likes to use raw, unedited video in his social media campaigns.
Robert Bell
Social media video for your store: Keep it raw (and real)

When HFA member John Rose learned a competitor was spreading false information about his furniture store, J.R. Furniture, he decided to set the record straight through social media video. But Rose knows social media isn’t always what it seems. With so many filters and editing tools available, who can tell

You might also like

More From The HFA

Employees gathered around a computer

  Developing Tomorrow’s Leaders Today The long-term success of every retail business depends on one thing: its people. Preparing the next generation of leaders isn’t

Register To Attend
A father and son standing and reviewing documents.

  Navigating Leadership in a Family Business Stepping into greater responsibility within a family business comes with unique opportunities—and its own set of challenges. From

Register To Attend