A trailblazer is someone who moves ahead of everyone else to carve out a path and enter uncharted territory. In that case, it’s no wonder our judges decided that Howard Haimsohn, 3rd generation owner of Lawrance Furniture in San Diego, deserved the recognition and honor of the HFA 2023 Trailblazer
Several companies grew during the pandemic, finding ways to expand amid stiff headwinds and once-in-a-generation challenges. Old Brick Furniture & Mattress Company, the HFA 2023 Retailer of the Year (stores with more than 50 employees), takes pandemic growth and expansion to another level. I have to give you the back
You Can’t Do Business Like That In my travels as HFA’s CEO, I have been blessed to see many different ways to sell home furnishings. I have always said you could give separate store owners the same store footprint and the same product lines and you would end up with
Matt Pridemore’s Life-Changing “Call” Last week I found myself traveling to Valdosta, GA to present one of the Home Furnishings Association’s Retailer of the Year awards. Matt Pridemore is HFA’s 2023 Emerging Star Award recipient. He owns many Badcock Home Furniture and More franchise stores (his first was the store
Friday, October 24 – Monday, October 27, 2025 HFA Retailer Resource Center, 1st Floor, Plaza Suites The Home Furnishings Association
Home furnishings retailers must leverage multiple online platforms to effectively reach and engage their target audience. With consumers turning to
“The 90-day tariff extension isn’t a finish line—it’s the starting block for your next profit strategy.” The trade landscape just
Your website’s getting clicks, but are you getting customers? Clicks are nice, but conversions pay the bills. Here’s how to turn
The success of your business often hinges on the people working the floor, managing deliveries, handling customers, and selling products.
Smarter Media Strategies for Furniture Retailers In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly
Winning in the Age of AI for Retail SEO Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers
Retailer-to-Retailer Roundtable: Back-End Operations Exclusive for HFA Members Looking for a place to connect with like-minded retailers, share challenges, and
In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly delivering
