Retail marketing enters a transformative era driven by rapid technological advancements, evolving consumer expectations, and an intensified demand for personalization, convenience, and sustainability. As we look ahead to 2025 and beyond, retailers must navigate a dynamic environment where innovation and adaptability are no longer optional but essential. From AI-powered personalization
STAND OUT BY WINNING: Innovation, Personalization, and Trustworthiness. In today’s fast-paced furniture market, where retailers continuously evolve to engage with furniture buyers, it takes more than strong sales offers or a wide product selection to beat the competition. To truly stand out, you need marketing strategies that connect with your
Home furnishings retailers must create strategies for driving traffic to their physical stores as a critical component of their overall business strategy. While online shopping is gaining popularity, many customers still prefer to see and touch products in person before purchasing. In this blog post, we’ll explore ways home furnishings
For small and mid-sized furniture retailers in the U.S., the old rule “buy deep to get a better price” has
In the dynamic world of home furnishings retail, effective leadership isn’t just a nice-to-have—it’s critical to success. Whether running a
In home furnishings retail today, it’s no longer enough just to advertise the products you carry. If you’re a furniture
At 8 a.m., Sarah opens Instagram, coffee in hand. Two hours later, she has ten screenshots saved and a plan
The Home Furnishings Association (HFA) has announced that Peter Theran will be its next Chief Executive Officer effective September 1,
Smart Buying Strategies for Better Inventory Decisions Making the right inventory decisions can be the difference between record sales and costly overstocks. This session
Smarter Media Strategies for Furniture Retailers In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly
What are the Pillar Awards? Presented by the Home Furnishings Association, the Pillar Awards celebrate the home furnishings industry’s highest
Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers discover products, retailers must
