Merchandising

Turn Your Showroom into a Wellness Destination for Health-Conscious Shoppers

For many furniture retailers, slow weekday traffic is a familiar hurdle. However, what if the solution was not another discount, but a lifestyle-driven experience that taps into one of today’s most powerful consumer trends—wellness? Increasingly, health-conscious shoppers are looking beyond aesthetics and value. They want products that support their well-being,

Accessory Display in a furniture store.
Lori Friedlander
Mastering the Art of Remerchandising Your Sales Floor After Market Purchases

Elevate customer experience and boost sales with strategic remerchandising techniques Optimizing your sales floor to reflect post-market purchases in home furnishings stores can significantly impact your sales. Lori Friedlander, a seasoned consultant for the home furnishing industry, shares her insights on remerchandising and focusing on how design and strategy can

Home Furnishings gallery display
Lori Friedlander
Store Design Mistakes That Are Hurting Your Sales (And How to Fix Them)

A furniture store’s design can influence customer behavior, satisfaction, and loyalty, making or breaking your top-line sales and bottom-line profits. It’s not just a way to arrange products and fixtures or just about visual appeal. A well-designed store strategically guides shoppers along and helps them find what they need, considering

Home Furnishings store display featuring a blue sofa set.
Lori Friedlander
Creative Merchandising Strategies to Enhance the Retail Customer Experience

The retail customer experience is the shopper’s overall impression of your store and is not just about selling products. It’s also about creating brand experience and positive feelings in your customers. When it comes to merchandising, retailers mainly focus on in-stock positions and sales floor layouts in regard to decision-making.

home improvement with a paint roller, wallpaper rolls and color samples
Retail in the City
10 Cost-Effective Ways to Refresh Your Home Furnishings Store

Are you looking for budget-friendly ways to refresh your home furnishings store without breaking the bank? You’re not alone! In this blog post, we’ll give you ten tips on how to be cost-effective when updating the look and feel of your home furnishing store. From rearranging departments to signage and

A picture of the Viridien showroom in Raliegh, NC
Ledge Lounger
Retail Merchandising Techniques that Immerse the Customer and Equal Sales

Walking into a furniture store can be an exciting yet overwhelming experience for consumers. As a furniture retailer, it is essential to facilitate a seamless shopping journey that allows customers to envision the furniture in their own homes effortlessly. By focusing on retail merchandising techniques such as effective product placement,

Inside a furniture store with sofa and chair displays.
Home Furnishings User
Merchandising and Store Design Impact the Customer Experience

In the highly competitive furniture retail world, capturing customers’ attention and interest is crucial for success. Creating an exceptional customer experience is a top priority for store owners and managers. While product quality and pricing undoubtedly play important roles, the significance of effective merchandising and store design cannot be overstated.

A furniture store employee with clipboard and pencil in hand.
Lori Friedlander
How to Perform a Merchandising Audit for Your Furniture Store

Conducting a merchandising audit is essential to any furniture retailer’s business strategy. It is an opportunity to objectively evaluate how your store aligns with your business goals as it relates to your products, employees, facilities, and overall brand message. A successful audit identifies key areas for improvement and follows up

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