Q4 momentum driving positive 2021 Outlook The crazy year that was 2020 ended strongly for home furnishing retailers, according to our new HFA/Piper Sandler survey. After easing off a little in November, strong sales in December fueled Q4, which was up 16% year over year even with a continued lack
Why Data-Driven Sourcing Is Becoming Non-Negotiable On April 2, 2025, President Trump announced sweeping new import tariffs that immediately reshaped
Nearly 40% of U.S. consumers are non-prime, and their needs shape how they research and shop with furniture merchants.1 New
Recent developments regarding tariffs collected under the International Emergency Economic Powers Act (IEEPA) have raised important questions for home furnishings
Ever wonder why so many shoppers visit your website, browse sofas or mattresses, and then leave without making a purchase?
Home furnishings retailers should be paying close attention to a major new trade development out of Washington. On March 11,
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
MEMBER-ONLY DISCUSSION: Sales Management Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business
Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail environment, sales leaders must strike
