A shift in retail is moving faster than any other trend we have witnessed that customer interest is moving from products to relationships. This shift is great news for retailers if they know how to adapt to their customer wants. Let’s look at a few numbers: These numbers are staggering
Stacy Hafliger, VP of Training & Performance with ProtectAll, shares tips for creating a sales training program to drive performance, employee satisfaction and build your customers’ confidence during their shopping experience.
Experiential selling involves serving as opposed to selling to customers. It creates a shopping experience that reflects the incomes and lifestyles of target customers; learning what their wants and needs are, in turn, can create a unique shopping experience that provides a strong and lasting competitive edge. Many factors go
Furniture merchants spend heavily to bring shoppers into stores and onto their websites. They invest in search, promotions, social media,
In the recruitment and executive search world, we often hear requests for the “Purple Squirrel,” that so-called mythical candidate who
It’s 9:47 on a Tuesday night. The kids are finally asleep, and a woman who sat on your sofa last
Elevate customer experience and boost sales with strategic remerchandising techniques Remerchandising your sales floor after market isn’t just about rearranging
The home furnishings industry faces significant challenges rooted in the global trade landscape. As American retailers and importers honor stringent
A beautifully merchandised room turns heads — but an intentionally merchandised showroom sparks inspiration and communicates your brand identity in ways a logo never could.
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
MEMBER-ONLY DISCUSSION: Merchandising Connect with fellow HFA member retailers to exchange insights, challenges, and successes in merchandising. Share ideas for
