Saundra’s Furniture Wins the Home Furnishings Association’s Retailer of the Year (Under 50 Employees) For over 30 years, Saundra’s Furniture in Colville, WA, has been more than just a furniture store—it has been a cornerstone of the community. From offering top-quality furnishings to embracing the local culture with their beloved
Shopping for furniture is a universal experience, yet the way different generations approach this process varies significantly. From Gen Z
Retailers across the country all share the same goal: get the right customers in the door, physically or digitally, without
Longevity is one of the most defining shifts of our time. Americans are living longer, healthier lives than ever before,
Ever-mounting expectations of instant gratification have shaped our consumer landscape. The boss needs a project ASAP, and you need coffee
For small and mid-sized furniture retailers in the U.S., the old rule “buy deep to get a better price” has
Developing Tomorrow’s Leaders Today The long-term success of every retail business depends on one thing: its people. Preparing the next generation of leaders isn’t
Navigating Leadership in a Family Business Stepping into greater responsibility within a family business comes with unique opportunities—and its own set of challenges. From
The long-term success of every retail business depends on one thing: its people. Preparing the next generation of leaders isn’t
MEMBER-ONLY DISCUSSION: Family Business Dynamics Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family
