When drafting any marketing strategy, defining a target audience, determining the appropriate messaging, and identifying the right communication channels. There is no longer one channel that reaches everyone, and you can no longer rely on only one message to be shared with all audiences. Deploying a successful social media strategy
Last-mile delivery has become one of the most critical aspects of retail success. Customers expect fast, reliable, and professional delivery
Shopping for furniture is a universal experience, yet the way different generations approach this process varies significantly. From Gen Z
There’s nothing like finding something new that adds a touch of style and comfort to your home, especially when you
For small and mid-sized furniture retailers in the U.S., the old rule “buy deep to get a better price” has
For many independent furniture retailers, succession planning is more complex than expected. The next generation often chooses different careers; employees
Navigating Leadership in a Family Business Stepping into greater responsibility within a family business comes with unique opportunities—and its own set of challenges. From
Stop the Loss: Proven Strategies to Cut Damage and Returns Furniture damage and customer returns don’t just cut into profits, they can also weaken
Stepping into greater responsibility within a family business comes with unique opportunities—and its own set of challenges. From managing generational
Furniture damage and customer returns don’t just cut into profits, they can also weaken customer satisfaction and long-term loyalty. In
