When I look at 2021 through the lens of advocacy, I must tell you that it was a game-changer for our industry and the home furnishings association. That’s something I say on many different levels. First, the sheer volume of issues we weighed in on, the positions we presented, and
The supply chain crisis is nothing new for furniture retailers – it’s been an unfortunate reality for our industry over the last several years, with many inefficiencies exacerbated by the effects of COVID-19. In several instances this year, President Biden has focused on the supply chain, either by Executive Order
I’ve noticed an interesting shift in meetings we’ve had with key staff in Cabinet departments like Commerce and Transportation or with members of Congress. Before I get to that shift, you need to know that we have increased the frequency of the meetings with influencers intentionally. We have got to
Throughout the supply chain crisis created by the COVID-19 pandemic, HFA’s Government Relations Action Team has been working diligently with our lobbyist in Washington to put forward all the concerns affecting every furniture retailer’s livelihood. The broken supply chain, with its systemic cost increases, is slowing the recovery of our
The HFA Government Relations Action Team (GRAT) recently hosted Federal Maritime Commissioner Rebecca Dye during its regular meeting. Commissioner Dye is currently serving her fourth term and has been a Commissioner since 2002. She is leading the Federal Maritime Commission (FMC) effort, Fact-Finding 29, as they examine the supply chain
More Sales = More Returns Do you have a solid returns process? As retailers gear up for peak sales seasons, it’s important not to lose sight of what happens next. Unfortunately, some of the merchandise you sell is going to come back! And increased sales mean increased returns. With more
In the past few years, the terms Lean Manufacturing and Six Sigma have been tossed around as companies look for proven methodologies in improving operations and reducing expense. Both approaches have been widely adopted in many industries with impressive results. There are two challenges for a small business owner: first,
On February 24th, President Biden signed an Executive Order (EO), creating a broad, government-wide supply chain review. One of the order’s main drivers is the semiconductor chip shortage, impacting the technology and automobile sectors. While that was an area of focus, the EO directs many federal agencies to review various
Over the past few years, the emergence of the digital economy had already begun to change consumers’ expectations and buying habits. The COVID-19 pandemic has only accelerated the pace of change – placing more power and choice in consumers’ hands. Consumers are demanding – and smart retailers are providing –
Making a typical final mile home delivery in the COVID-19 era has changed for the foreseeable future. Many retailers have risen to the challenge and innovated quickly to provide options – driven by consumer preferences. Prior to the pandemic, the majority of deliveries made by full-line furniture retailers were a
Personalization has moved from a nice addition to a core expectation in modern retail. Customers want brands to understand their
Running a furniture store today isn’t easy. Shoppers have endless options, and they’re scrolling, searching, and comparing before they even
Elevate customer experience and boost sales with strategic remerchandising techniques Remerchandising your sales floor after market isn’t just about rearranging
Ever wonder why so many shoppers visit your website, browse sofas or mattresses, and then leave without making a purchase?
The Home Furnishings Association (HFA) is aware that many retailers have been following the recent news regarding Costco’s tariff lawsuit,
The Right Way to Use AI in Retail Marketing (and What to Avoid) Artificial intelligence is rapidly reshaping marketing and its impact on retail
Building a Brand Shoppers Believe In: Authentic Storytelling Today’s furniture shoppers buy from brands they trust. In this live event and Q&A, industry leaders
