Synchrony Named HFA 2025 Partner of the Year In the retail home furnishings industry, partnerships that truly make a difference stand out. This year, the Home Furnishings Association (HFA) has proudly named Synchrony as the 2025 HFA Partner of the Year—a testament to their unwavering commitment to helping furniture retailers
This past summer, Synchrony piloted a new Summer Application Incentive for the month of August. The goal was for HFA Members that were on the HFA Synchrony program from August 2021 to August 2022 and had beaten their store’s August YOY credit application volume by 25% would win a store
‘Our secret weapon’ If you ask Home Furnishings Association members about Synchrony’s competitive financing rates, they’ll tell you how Synchrony differentiates their stores from their competitors, helps drive repeat business, closes more sales and instills customer loyalty. This time of year, HFA member Damon Peterson offers another reason why he’s
Every retail furniture store has that one sales associate—charismatic, confident, and consistently at the top of the leaderboard. Their closing
On October 10, 2025, U.S. Customs and Border Protection (CBP) issued CSMS # 66492057 to implement guidance around Proclamation 10976, which
An important policy announcement that could directly impact your business. On September 25, President Trump announced on Truth Social that,
Your website’s getting clicks, but are you getting customers? Clicks are nice, but conversions pay the bills. Here’s how to turn
Retailers across the country all share the same goal: get the right customers in the door, physically or digitally, without
Stop the Loss: Proven Strategies to Cut Damage and Returns Furniture damage and customer returns don’t just cut into profits, they can also weaken
Smart Buying Strategies for Better Inventory Decisions Making the right inventory decisions can be the difference between record sales and costly overstocks. This session
