Every retail furniture store has that one sales associate—charismatic, confident, and consistently at the top of the leaderboard. Their closing ratio is impressive, their product knowledge is unmatched, and customers often ask for them by name. Naturally, this top performer seems the perfect choice when it’s time to fill a
The Home Furnishings Association is pleased to announce an important new chapter for the Retail Home Furnishings Foundation (RHFF), the
She stopped in front of the living room vignette the way shoppers do when something feels right. Hand on the
Walk into any home furnishings showroom, and you can sense how radically the customer journey has shifted. Today’s shoppers no
Elevate customer experience and boost sales with strategic remerchandising techniques Remerchandising your sales floor after market isn’t just about rearranging
Running a successful home furnishings business takes more than offering great products and excellent customer service. Retailers must also recruit
A beautifully merchandised room turns heads — but an intentionally merchandised showroom sparks inspiration and communicates your brand identity in ways a logo never could.
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
MEMBER-ONLY DISCUSSION: Merchandising Connect with fellow HFA member retailers to exchange insights, challenges, and successes in merchandising. Share ideas for
