FedEx and UPS rates are going up in 2021, and it’s more important than ever that HFA members know how to mitigate the effect on their business. Here are a few things you should know about the changes to come: FedEx and UPS small package rates are increasing an average
Visual merchandising has evolved significantly from traditional window displays and static store layouts. What used to rely solely on creativity
I’ve been in the furniture business for over 20 years, and I’ve witnessed every marketing trend, from loud holiday ads
In 2025, the Home Furnishings Association continued to be a unified voice for furniture retailers, advocating for policies that protect
In furniture buying today, shoppers are more informed, selective, and skeptical than ever before. They’re not simply buying a sofa
If you’re in furniture retail or manufacturing, chances are you’re sitting on an incredibly valuable marketing asset — and don’t
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
The Right Way to Use AI in Retail Marketing (and What to Avoid) Artificial intelligence is rapidly reshaping marketing and its impact on retail
