Consistency in advocacy engagement has been the main pillar of HFA’s Government Relations Action Team (GRAT) throughout the COVID-19 pandemic. In October 2020, the U.S. Trade Representative (USTR) announced a Section 301 investigation into alleged misconduct in Vietnam related to currency manipulation and illegal logging. The announcement jolted the furniture
Critical Deadlines Looming: What Retailers Need To Know Right Now A lot is happening on the trade front right now—and
What if you’re sitting on one of your store’s most valuable marketing assets—and not using it? If you’re like most
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Whether expanding locations and pursuing a more robust system or seeking to upgrade to a platform with deeper insights that
In the home furnishings industry today, the customer experience doesn’t end at checkout—it’s delivered to the door. Retailers are increasingly
Smarter Media Strategies for Furniture Retailers In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly
Winning in the Age of AI for Retail SEO Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers
Retailer-to-Retailer Roundtable: Back-End Operations Exclusive for HFA Members Looking for a place to connect with like-minded retailers, share challenges, and
In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly delivering
