When HFA member John Rose learned a competitor was spreading false information about his furniture store, J.R. Furniture, he decided to set the record straight through social media video. But Rose knows social media isn’t always what it seems. With so many filters and editing tools available, who can tell
Friday, October 24 – Monday, October 27, 2025 HFA Retailer Resource Center, 1st Floor, Plaza Suites The Home Furnishings Association
Today’s furniture shoppers bounce between browsing sofas on Instagram at midnight and testing fabric swatches in your showroom on the
As the political and economic landscape shifts in 2025, the newly enacted One Big Beautiful Bill Act (OBBBA) draws close
What if you’re sitting on one of your store’s most valuable marketing assets—and not using it? If you’re like most
Critical Deadlines Looming: What Retailers Need To Know Right Now A lot is happening on the trade front right now—and
Smarter Media Strategies for Furniture Retailers In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly
Winning in the Age of AI for Retail SEO Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers
In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly delivering
Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers discover products, retailers must
