Image shows three people at a conference table
Doug Clark
Criteria for reopening create opportunity for furniture retailers

The ability of businesses to support social distancing will be one of the key indicators to determine when California can lift its stay-at-home order, Gov. Gavin Newsom said April 14. That likely also will be true in Oregon and Washington, which are working with California to develop a shared approach,

Image shows an elderly couple with their grandchildren
Doug Clark
Bernie Rubin, Bernie and Phyl’s co-founder, dies of COVID-19

Bernie and Phyllis Rubin opened the Convertible Castle in Quincy, Mass., 37 years ago. They sold sleeper sofas in a store of less than 1,000 square feet and lost $50,000 in their first year, according to an article in the Boston Business Journal published in 2000. “My wife and I

image shows a home work space with desk, chair and computer
Doug Clark
Here’s why your furniture business is essential

Home Furnishings Association members sell many products that are essential to customers’ daily lives and needs. That has never been more true than now when so many Americans must remain at home. Yet, all businesses face a bewildering assortment of stay-at-home directives. While there are exceptions for “essential businesses,” definitions

Weatherby's Furniture in Bakersfield, Calif., is closing its doors after 98 years in business. Owners Robert and Trish Weathersby are having a retirement sale.
Robert Bell
Retailers have options for upcoming rent or lease payments

HFA member Tony Vera closed his doors last week, let go of all his employees but family and is relying on website sales to keep Mega Furniture his store in North Miami Beach, Fla., open. But for how long? As store traffic — and sales — dwindle, retailers like Vera

Man looking at graphic
Robert Bell
JRM brings decades of retail experience to your business

Hang around the furniture retail industry long enough, like Joe Milevsky and his staff at JRM Sales & Management, and you’re bound to see everything – the good, the bad and the, well, you know. Like the retailer who invests in his business every day but has no clue how

Former BDi Furniture President Lorri Kelley will speak at the HFAs Resource Center about at Las Vegas market about finding your employees hidden strengths.
Robert Bell
Las Vegas seminar: Unearthing your employees’ hidden strengths

There’s little room for error in today’s tug of war between online giants and brick-and-mortar furniture retailers. The latter need to be at the top of their game, leveraging the unique, but often hidden strengths that each employee possesses to gain a competitive advantage. Unfortunately, Lorri Kelley, former president of

Photo of Las Vegas Market Building B
Doug Clark
Las Vegas seminar: Gefen panel looks at influencers

If you sell children’s furniture, would you like a respected member of a local mothers’ group to recommend your products? Of course. She could influence the buying decisions of many other parents. Or, maybe the high school football coach would talk up the comfort and therapeutic value of the massage

Photo shows Laura Khoury
Doug Clark
Las Vegas seminar: Speaker to focus on boosting customer lifetime value

It’s great when an advertising campaign brings new customers into your store. But which customers represent the greatest value over the long run? “Your customers aren’t just worth the amount of money they spend on your business today. They have future value, if you’re able to retain them.” That is

Photo of an Award
Doug Clark
HFA names award winners: Howell, Brakenridge, Crowley, Bright

Howell Furniture, Brakenridge Furniture, Greg Crowley of Crowley Furniture & Mattress and Joe Bright of Dunk & Bright Furniture have won the Home Furnishings Association’s top awards for 2019. Each award was being presented in the recipient’s flagship store, beginning January 6. Howell Furniture, based in Beaumont, Texas, is the

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Congress and the Trump administration are preparing another Covid-19 relief package. The Home Furnishings Association’s Washington representative, Chris Andresen, and government relations liaison Doug Clark

HFA logo with headphones

Everyone is trying to figure out what the “new normal” will look like when your stores reopen. What will recovery look like to you and