The way Irwin Danto sees things, in these fast-changing days of retail there are two ways to run a furniture store: Wring your hands and hope your ship comes in or dive head-first into uncharted waters, and pull your ship to shore. Danto Furniture, a neighborhood fixture in Southwest Detroit
As the battle between brick-and-mortar furniture retailers and online giants like Amazon wages on, retailers are now transitioning to zero inventory and putting excess inventory in an online shop. This strategy, often referred to as an “endless aisle,” is being used by big-box and specialty retailers alike. Stores can reach
How to handle sexual harassment claims can be overwhelming and terrifying for every business—from small furniture stores to major retail chains. But it shouldn’t be. Regrettably, at some point, some who run or manage retail stores become aware of sexual harassment. Here are a few tips that will help you
It’s time to take a second look at your store’s fixed costs Industry knowledge is what makes you good at what you do. It’s likely, if you’re reading this magazine, that you’ve learned from hard-won years of experience how to navigate the challenges and rewards of the home furnishings industry.
Being charitable and being profitable do not have to be mutually exclusive. That’s what home furnishings companies will find out by turning their excess inventory into donations that benefit charitable groups in their communities and beyond. For furniture retailers, finding the best way to move unprofitable stock remains a challenge.
Edward Bruski taught his son a lot about running a family business. Those lessons and Larry Bruski’s determination have made Rogers City Home Furnishings the success it is. Larry Bruski was 24 and in the furniture business barely two years, but he was already in trouble. It was 1976 and
Without one you’ll never know who your target customer is —or how to reach them. You’ve been running your furniture store for years now and you’re confident you know who your customer is and, just as important, how to reach them. At least you think you know. Ask yourself this
Getting Your Numbers Right Improvement in your furniture store starts with two things: Awareness and desire. The awareness of how you’re performing against standards allows you to understand your strengths and weaknesses. It’s through the measurement against these standards, or metrics, that you can find gaps. Knowing your gaps and
The RoomPlace Races Toward Victory Lane with a Hot New Design The turbulence left in the wake of a lead Indy car on a race track has a name and it’s not pretty: dirty air. Standing in the parking lot of a long-shuttered Levitz warehouse store in Indianapolis, I can
Brick-and-mortar stores aren’t going anywhere. At least, for now. Colleges and universities know this. That’s why they’re creating retail schools to train the next generation of merchants. Don’t have the time (or money) to go back to college? We’re bringing college to you! If you can still recall the days
Search engine optimization remains one of the most influential parts of digital marketing today. Organic search continues to drive a
Access to credit plays a crucial role in the home furnishings retail industry, empowering millions of American families to make
How Furniture Retailers Win Online in 2026 Walk into any furniture store today, and you can sense how dramatically the
Visual merchandising has evolved significantly from traditional window displays and static store layouts. What used to rely solely on creativity
I’ve been in the furniture business for over 20 years, and I’ve witnessed every marketing trend, from loud holiday ads
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
MEMBER-ONLY DISCUSSION: Sales Management Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business
Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail environment, sales leaders must strike
