Most furniture retailers are sitting on a goldmine and don’t even realize it. If you have a list of customer email addresses and cell phone numbers from past purchases, deliveries, financing applications, or loyalty programs, you already own one of the most powerful digital marketing tools available today. The mistake
Ever wonder why so many shoppers visit your website, browse sofas or mattresses, and then leave without making a purchase? That’s where retargeting campaigns come in – a powerful digital marketing strategy that gives you a second chance to convert those interested visitors into paying customers. In fact, retargeting is
2025 Will Be A Stellar Year for Furniture Digital Marketing! Who doesn’t love a glimpse into the future? If there were a marketing crystal ball or an advertising fortune cookie, it would certainly reveal the 2025 digital marketing forecast is set to be a groundbreaking year for digital advertising—especially in
When I think of Facebook, there is one thing that comes to mind: the song “Changes” by David Bowie because they are always ch-ch-ch-chaning things up! Some of the most recent changes that Facebook made have been discontinuing the use of Job Listing ads, no longer showing ads in Instant
Many retail buying journeys begin online through research, browsing, comparison, or early product discovery. Shoppers expect digital guidance before they
As the 2025 holiday season approaches, consumer optimism is tempered by financial caution. Katapult’s new report, Holiday Spending in 2025:
Visual merchandising has evolved significantly from traditional window displays and static store layouts. What used to rely solely on creativity
Personalization has moved from a nice addition to a core expectation in modern retail. Customers want brands to understand their
Your Website Isn’t Dead—But It’s Not Where Growth Happens Anymore Let’s start with an uncomfortable truth: you’ve probably spent years
The Right Way to Use AI in Retail Marketing (and What to Avoid) Artificial intelligence is rapidly reshaping marketing and its impact on retail
Building a Brand Shoppers Believe In: Authentic Storytelling Today’s furniture shoppers buy from brands they trust. In this live event and Q&A, industry leaders
