These are unprecedented times for everyone, and specifically our industry. The customer journey is a bumpy one, thanks to COVID, and it will be quite a while before it smooths out. We have been asked by HFA members, small and large, how the association can directly speak to customers to
In 2025, the Home Furnishings Association continued to be a unified voice for furniture retailers, advocating for policies that protect
Visual merchandising has evolved significantly from traditional window displays and static store layouts. What used to rely solely on creativity
Mattress and furniture retailers in California and Rhode Island should prepare for upcoming adjustments to the mattress recycling fee, scheduled
Many retail buying journeys begin online through research, browsing, comparison, or early product discovery. Shoppers expect digital guidance before they
In recent weeks, the United States and China have exchanged escalating rhetoric and statements about trade and rare earth minerals.
Shaping the Customer Experience with Consumer Study Data Step into the shoes of today’s furniture shopper and discover what truly shapes their in-store experience.
Immersive Retail: Inspiring Customers with 3D, AR & VR Today’s most successful furniture retailers aren’t replacing personal service with technology, they’re using it to
