The Home Furnishings Association (HFA) is aware that many retailers have been following the recent news regarding Costco’s tariff lawsuit, which challenges newly imposed federal tariffs, and may be wondering about the implications this situation could have for their own importing practices. To ensure members remain informed, HFA is sharing
Your Website Isn’t Dead—But It’s Not Where Growth Happens Anymore Let’s start with an uncomfortable truth: you’ve probably spent years
The Customer Journey is No Longer Linear Picture this scenario: A customer sees your sectional sofa on Instagram. She clicks
Furniture is deeply personal. Every day, we meet customers who are excited about finding the right piece, yet also understandably
Elevate customer experience and boost sales with strategic remerchandising techniques Remerchandising your sales floor after market isn’t just about rearranging
Ever wonder why so many shoppers visit your website, browse sofas or mattresses, and then leave without making a purchase?
The Right Way to Use AI in Retail Marketing (and What to Avoid) Artificial intelligence is rapidly reshaping marketing and its impact on retail
Building a Brand Shoppers Believe In: Authentic Storytelling Today’s furniture shoppers buy from brands they trust. In this live event and Q&A, industry leaders
