“We have to be thinking about customers of the future,” Madeline Sweeten of LA Furniture told us in our recent interview. “They are the young people who grew up with cell phones and computers… they are very efficient with their time, and we need to be aware of that.” LA
The pace of change experienced in the furniture retail sector over the past few years has been unprecedented, driven by shifting consumer behavior and spending patterns. This has seen rates of customer loyalty decline, with consumers more empowered, flexible, and diverse when it comes to where and how they shop.
Laura Khoury, CEO of Shoptelligence, explores 3 tips to improve the customer experience by training your sales associates to use digital tools to reach omnichannel shoppers.
As a marketer and ad manager focused on hooking that shiny new customer, I didn’t consider my existing customers. I was so enthralled with developing effective creative collateral, making clever ad buys, and planning the calendar out so it would coincide with the merchandise I was bringing that I lost
The Dufresne Group (TDG) achieves an 85% Increase in self-service delivery confirmations with Package.ai’s Conversational AI Platform The implementation of a single, unified, two-way customer communications platform has given all departments in TDG full transparency of every customer interaction and helped dramatically enhance customer experience through each stage of the
Have you noticed that you now have to be good at three things? In our case at HFA, like every other business, we have had to create a hybrid business model. COVID world, we now have hybrid gatherings, or in the case of your business, you have a hybrid business
And how can retailers convert them into customers? Home furnishings retailers are looking for new ways to attract and acquire the Millennial shopper. Most Millennials are educated consumers because they use the technology in their hands (the internet and social media) to learn more about products and services before they
Report: Even the slightest hiccup can send customers to your competitor It’s hardy new that customers demand engaging and relevant interactions and conversations across all channels when shopping in your furniture store. But how demanding are they? Sixty-three percent say it only takes one bad shopping experience to turn them
As of 2024, content marketing strategies have evolved significantly, shaped by technological advancements and changing audience behaviors. Here are the
When I think of Facebook, there is one thing that comes to mind: the song “Changes” by David Bowie because
In the fast-paced world of home furnishing eCommerce, gaining a competitive edge is paramount. With the ever-expanding array of marketplaces,
A digital marketing plan outlines strategic online tactics that determine how you promote your products, services, and brand online. With
In modern commerce, where convenience and customer satisfaction reign supreme, the concept of delivery has evolved beyond getting your purchase
Traffic Mastery: Organic & Paid Advertising Join our panel of experts as we dive into the key strategies for maximizing your online presence. Learn how
Drive Traffic with Data Insights There is untapped potential for driving traffic to your store by using the data you collect. Industry experts will share
