As a home furnishings retailer, every dollar counts when it comes to marketing. You want to ensure that your efforts lead to tangible results, whether increased sales, more leads, or a stronger brand presence. Measuring your digital marketing campaigns’ return on investment (ROI) is essential to knowing what works, what
Every checkout tells a story, and not all of them end in a sale. For many eCommerce brands, a lack
Effective April 6, 2026, the Trump Administration has modified the existing Section 232 tariffs on steel, aluminum, and copper products
I’ve spent years around retail furniture companies, and I’ve watched a quiet problem sink otherwise healthy businesses: aging inventory. Aging
In a furniture retail operation, one of the biggest threats to customer trust is not always the product itself. It
Gross Margin Return on Inventory (GMROI) is one of the most important metrics for furniture retailers. Here’s what it means,
Inventory Management Transformation: The New Retail Back End Behind every great customer experience is an operation that runs smoothly. Join Peter Theran, HFA CEO, for
How Visible Is Your Store in AI? What are AI search tools saying about your store, and are they saying anything at all? In
MEMBER-ONLY DISCUSSION: Back-End Operations Connect with fellow HFA member retailers to exchange insights, challenges, and successes in using technology and
