Demand Moves Toward Stabilization & Growth in 2024 The Q4 Furniture Retailer survey completed by Piper Sandler in partnership with the Home Furnishings Association (HFA) saw Q4 demand (written sales) improve from Q3 to an average decline of -3.6% y/y. December, at +1% (mean) and +4% (median), was not only
When service contracts are presented alongside customer furniture selection, they feel natural and valuable. When they are saved for the
The trade and tariff landscape remains fluid, with several developments—and non-developments worth monitoring. While there haven’t been many substantial changes
Access to credit plays a crucial role in the home furnishings retail industry, empowering millions of American families to make
Earlier today, the U.S. Supreme Court ruled (6–3) that the International Emergency Economic Powers Act (IEEPA) does not grant the
In 2025, the Home Furnishings Association continued to be a unified voice for furniture retailers, advocating for policies that protect
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
MEMBER-ONLY DISCUSSION: Sales Management Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business
Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail environment, sales leaders must strike
