Home and furniture retailers managing multiple locations or expanding their operations need tools that simplify and unify their workflows. Keeping various applications integrated is a must when they are in place. This is where a cloud ERP and POS integration comes into play. Bringing ERP and POS systems together creates
HFA Announces the 2026 Pillar Award Winners The Home Furnishings Association (HFA) is proud to announce the recipients of the
I’ve been in the furniture business for over 20 years, and I’ve witnessed every marketing trend, from loud holiday ads
In furniture buying today, shoppers are more informed, selective, and skeptical than ever before. They’re not simply buying a sofa
Furniture is deeply personal. Every day, we meet customers who are excited about finding the right piece, yet also understandably
Nearly 40% of U.S. consumers are non-prime, and their needs shape how they research and shop with furniture merchants.1 New
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
MEMBER-ONLY DISCUSSION: Sales Management Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business
Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail environment, sales leaders must strike
