The David vs. Goliath Story is Changing If you’ve been in furniture retail for more than a decade, you remember when only the big players—the Top 100 chains with massive budgets—could afford sophisticated digital marketing. Those billion-dollar retailers had teams of 20 or more people solely handling search engine optimization
What Smart Retailers Are Doing About It Consumers across the country are suing retailers over ADA website accessibility. Avoid becoming
Ever wonder why so many shoppers visit your website, browse sofas or mattresses, and then leave without making a purchase?
The Home Furnishings Association (HFA) is aware that many retailers have been following the recent news regarding Costco’s tariff lawsuit,
How Furniture Retailers Win Online in 2026 Walk into any furniture store today, and you can sense how dramatically the
On December 10, the U.S. Department of Justice (DOJ) submitted a key response in the Court of International Trade (CIT)
Building a Brand Shoppers Believe In: Authentic Storytelling Today’s furniture shoppers buy from brands they trust. In this live event and Q&A, industry leaders
Shaping the Customer Experience with Consumer Study Data Step into the shoes of today’s furniture shopper and discover what truly shapes their in-store experience.
Today’s furniture shoppers buy from brands they trust. In this live event and Q&A, industry leaders will explore how authentic
MEMBER-ONLY DISCUSSION: Digital Marketing Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business
