The David vs. Goliath Story is Changing If you’ve been in furniture retail for more than a decade, you remember when only the big players—the Top 100 chains with massive budgets—could afford sophisticated digital marketing. Those billion-dollar retailers had teams of 20 or more people solely handling search engine optimization
In retail home furnishings, many salespeople believe the key to closing more sales is knowing every detail about every product
A recent court order could make it easier for importers to recover certain IEEPA tariff payments. On March 27, 2026,
Many home furnishings retailers are closely watching the possibility of tariff refunds following recent court rulings on IEEPA tariffs. For
Why Data-Driven Sourcing Is Becoming Non-Negotiable On April 2, 2025, President Trump announced sweeping new import tariffs that immediately reshaped
In furniture buying today, shoppers are more informed, selective, and skeptical than ever before. They’re not simply buying a sofa
Chasing volume is no longer enough in retail today. Sustainable profitability comes from disciplined, high-impact decisions about assortment, floor space, inventory, and capital allocation.
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
MEMBER-ONLY DISCUSSION: Sales Management Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business
