The Home Furnishings Association invites the industry to join us at High Point Market for a special celebration honoring the 2026 HFA Pillar Award Winners. During this gathering, HFA will formally present the 2026 Partner of the Year Award to Package.ai and the 2026 Trailblazer Award to Bill Barton, CEO,
HIGH POINT, N.C. (March 9, 2026) — The Home Furnishings Association (HFA) announced its High Point Market Seminar Series, delivering practical, retailer-first education at the HFA Retailer Resource Center in Plaza Suites, Showroom 1-52. This April, HFA is putting a bright spotlight on what many retailers say is the most
Friday, October 24 – Monday, October 27, 2025 HFA Retailer Resource Center, 1st Floor, Plaza Suites The Home Furnishings Association (HFA) is proud to present the HFA Seminar Series at the Fall 2025 High Point Furniture Market. The series offers four days of expert-led sessions designed to equip furniture retailers
Join us for an Unparalleled Experience of Seminars, Vendor Specials, and Snacks in High Point [High Point, September 12, 2023] – The Home Furnishings Association (HFA) is excited to extend an exclusive invitation to all retailers attending the High Point Furniture Market from October 13-18, 2023. Explore the ultimate Home
FOR IMMEDIATE RELEASE New Resources Available, and 18 Business Building Seminars from HFA at the High Point Market High Point, NC – Home Furnishings Association, the leading association for home furnishings retailers, is excited to announce new resources and opportunities available at High Point Market on April 21-26, 2023, including
The Home Furnishings Association invited High Point Representatives Kathy Manning (D) and Ted Budd (R) to visit High Point Market. HFA CEO Mark Schumacher discussed with them the furniture industry and the issues that retailers face such as supply chain, tariffs, and more.
In furniture buying today, shoppers are more informed, selective, and skeptical than ever before. They’re not simply buying a sofa
How Strong Leadership Drives Performance, Culture, and Consistency Traffic patterns fluctuate, customer expectations continue to evolve, and competition remains strong
In a price-driven retail environment, it’s easy to assume customers won’t spend beyond the lowest advertised price. In furniture retail,
The Customer Journey is No Longer Linear Picture this scenario: A customer sees your sectional sofa on Instagram. She clicks
Most furniture retailers are sitting on a goldmine and don’t even realize it. If you have a list of customer
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
MEMBER-ONLY DISCUSSION: Sales Management Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business
Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail environment, sales leaders must strike
