I have been to Washington, D.C. twice to discuss furniture industry issues on behalf of HFA and our members. It’s a trip HFA makes annually to meet face-to-face with our lawmakers and various government agencies to make sure our voices are heard as people who make a living in the
Running a furniture store today isn’t easy. Shoppers have endless options, and they’re scrolling, searching, and comparing before they even
Furniture is deeply personal. Every day, we meet customers who are excited about finding the right piece, yet also understandably
As the policy landscape around tariffs continues to evolve, the Home Furnishings Association is closely monitoring developments that may affect
Mattress and furniture retailers in California and Rhode Island should prepare for upcoming adjustments to the mattress recycling fee, scheduled
I’ve been in the furniture business for over 20 years, and I’ve witnessed every marketing trend, from loud holiday ads
The Right Way to Use AI in Retail Marketing (and What to Avoid) Artificial intelligence is rapidly reshaping marketing and its impact on retail
Building a Brand Shoppers Believe In: Authentic Storytelling Today’s furniture shoppers buy from brands they trust. In this live event and Q&A, industry leaders
