Vince Mendez, Senior Vice President of Training & Development for ProtectAll, offers essential things to consider to help your company culture give you the competitive edge you need to compete in the marketplace in this HFA Quick Click Solutions video. CLICK HERE for more leadership and management resources from HFA.
An engaged leader facilitates, strengthens, connects, and inspires employees to increase their work engagement. Having engaged employees means they are happy and productive employees, and today’s leaders need to have the skills to foster engagement. HFA spoke with Lorri Kelley, owner of Lorri Kelley Advisors and a home furnishing industry
Often, talking to staff cannot only let you know what’s working but also what’s not. There might be things that you aren’t even aware of that prevents sales. That’s where perspective comes in. Last week, I had a timely interaction with a fellow soccer dad while waiting for our daughters
November 20, 2026 – Carmichael, CA – The Home Furnishings Association (HFA) is excited to announce its 2026 Slate of
As we turn the page toward 2026, California employers, including home furnishings retailers, are once again preparing for a fresh
As eCommerce grows, online merchandising has become a key element in driving both customer engagement and sales. Far more than
Most retailers understand the fundamentals of visual merchandising. They know how to build a vignette, create a focal point, and
Mattress and furniture retailers in California and Rhode Island should prepare for upcoming adjustments to the mattress recycling fee, scheduled
Building a Brand Shoppers Believe In: Authentic Storytelling Today’s furniture shoppers buy from brands they trust. In this live event and Q&A, industry leaders
Shaping the Customer Experience with Consumer Study Data Step into the shoes of today’s furniture shopper and discover what truly shapes their in-store experience.
Today’s furniture shoppers buy from brands they trust. In this live event and Q&A, industry leaders will explore how authentic
MEMBER-ONLY DISCUSSION: Digital Marketing Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business
