FOR IMMEDIATE RELEASE (July 3, 2023) Engage with 15 Furniture Industry Experts With Business-Boosting Seminars from HFA High Point, NC – Home Furnishings Association (HFA), the leading association for home furnishings retailers, is excited to announce new resources and opportunities available at the Las Vegas Market on July 30 –
There’s little room for error in today’s tug of war between online giants and brick-and-mortar furniture retailers. The latter need to be at the top of their game, leveraging the unique, but often hidden strengths that each employee possesses to gain a competitive advantage. Unfortunately, Lorri Kelley, former president of
How Strong Leadership Drives Performance, Culture, and Consistency Traffic patterns fluctuate, customer expectations continue to evolve, and competition remains strong
The G.R.O.W. Sales Coaching Model Part 2 There is nothing more valuable to ANY business than its people. And yet,
Search engine optimization remains one of the most influential parts of digital marketing today. Organic search continues to drive a
In a price-driven retail environment, it’s easy to assume customers won’t spend beyond the lowest advertised price. In furniture retail,
I’ve been in the furniture business for over 20 years, and I’ve witnessed every marketing trend, from loud holiday ads
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
MEMBER-ONLY DISCUSSION: Sales Management Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business
Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail environment, sales leaders must strike
