The team at RC Willey thought the best way to honor their president, Jeff Child, and host the awarding of the HFA Trailblazer of the Year award was to bring team members from around the company to an event at their headquarters in Salt Lake City. It is no wonder.
Show Me St. Louis is a mid-morning television show capturing the pulse of the city. On a recent episode, Mueller Furniture was highlighted as HFA’s Retailer of the Year (under 50 employees), showcasing their values and dedication to the community. With a legacy dating back to 1927, Mueller Furniture’s current
Discover what sets Raymour & Flanigan apart as the leading furniture retailer in the northeast United States. From receiving awards to being named the 2024 Home Furnishings Association’s Retailer of the Year, find out why they were honored and what makes them stand out. On March 18th, the Home Furnishings
You Can’t Do Business Like That In my travels as HFA’s CEO, I have been blessed to see many different ways to sell home furnishings. I have always said you could give separate store owners the same store footprint and the same product lines and you would end up with
The success of your business often hinges on the people working the floor, managing deliveries, handling customers, and selling products.
Why Generative AI Is Becoming a Must on the Sales Floor Retailers today are surrounded by data, but getting clear
In the home furnishings industry today, the customer experience doesn’t end at checkout—it’s delivered to the door. Retailers are increasingly
US Tariff Policy Update In the four months since President Trump proclaimed April 2, 2025, ‘Liberation Day,’ there have been
Tired of chasing influencers who ghost you or charge more than your showroom sofa? Good news: you don’t need one.
Smarter Media Strategies for Furniture Retailers In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly
Winning in the Age of AI for Retail SEO Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers
Retailer-to-Retailer Roundtable: Back-End Operations Exclusive for HFA Members Looking for a place to connect with like-minded retailers, share challenges, and
In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly delivering
