When service contracts are presented alongside customer furniture selection, they feel natural and valuable. When they are saved for the checkout counter, they feel like an afterthought. In retail furniture stores, protection plan sales fail not because customers do not see the value, but because the conversation happens too late.
ProtectALL is happy to be an HFA Solution Partner and offer HFA members and their customers a wide range of furniture warranty coverage plans. ProtectALL was founded in 1988 as a specialty bedding sheet producer and has evolved into a leader and innovator in the bedding and product protection plan
Access to credit plays a crucial role in the home furnishings retail industry, empowering millions of American families to make
Running a furniture store today isn’t easy. Shoppers have endless options, and they’re scrolling, searching, and comparing before they even
The trade and tariff landscape remains fluid, with several developments—and non-developments worth monitoring. While there haven’t been many substantial changes
How Strong Leadership Drives Performance, Culture, and Consistency Traffic patterns fluctuate, customer expectations continue to evolve, and competition remains strong
Personalization has moved from a nice addition to a core expectation in modern retail. Customers want brands to understand their
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
