An effective strategic plan provides step-by-step instructions for launching, growing, or redirecting an organization. The strategic planning process involves: Defining the organization’s vision. Conducting a situational assessment (including validating the forecast/outlook). Setting goals, objectives, and priorities (while understanding that different constituents may have different desired outcomes). Developing a tactical process
Personalization has moved from a nice addition to a core expectation in modern retail. Customers want brands to understand their
The David vs. Goliath Story is Changing If you’ve been in furniture retail for more than a decade, you remember
In retail home furnishings, many salespeople believe the key to closing more sales is knowing every detail about every product
Winning the hearts and loyalty of customers takes more than just offering attractive products or competitive pricing. It demands a
The start of the new year brings important updates on trade policy that directly affect the home furnishings industry. As
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
