We all know that the best closer in your store is you. If you could spend ten minutes with every customer that walks into your store, you would undoubtedly see an increase in revenue. But you’re just one person with limited time. And since cloning yourself isn’t an option, we
The Home Furnishings Association (HFA) is excited to announce that nominations are now open for the 2027 HFA Pillar Awards.
Elevate customer experience and boost sales with strategic remerchandising techniques Remerchandising your sales floor after market isn’t just about rearranging
Running a successful home furnishings business takes more than offering great products and excellent customer service. Retailers must also recruit
When Furniture Stops Moving, It’s Time to Rethink Your Floor Tariffs are driving costs up. The pandemic redecorating rush is
Digital marketing gets most of the attention in traffic conversations, but furniture remains a category where physical experience matters. Customers
A beautifully merchandised room turns heads — but an intentionally merchandised showroom sparks inspiration and communicates your brand identity in ways a logo never could.
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
MEMBER-ONLY DISCUSSION: Merchandising Connect with fellow HFA member retailers to exchange insights, challenges, and successes in merchandising. Share ideas for
