Consistency in advocacy engagement has been the main pillar of HFA’s Government Relations Action Team (GRAT) throughout the COVID-19 pandemic. In October 2020, the U.S. Trade Representative (USTR) announced a Section 301 investigation into alleged misconduct in Vietnam related to currency manipulation and illegal logging. The announcement jolted the furniture
Home furnishings products are one of the largest imports to the US. It is no surprise that when the United States imposed tariffs on exports from China, manufacturers got creative on ways to keep prices low for their customers. Many manufacturers responded by relocating their operations from China to Vietnam
Congress ends 2020 with a COVID-19 relief package, a ruling on furniture flammability, and an update on the Section 301 Vietnam investigation. The end of the calendar year is always a busy time in Congress as leaders work to enact priorities before breaking for the holidays. The recent end of
When the United States Trade Representative announced a section 301 investigation involving Vietnam and allegations of the exportation of some wood products containing illegally harvested timber, the Home Furnishings Association has been on the record advocating a measured approach to the investigation. Our primary concern is simple. If the administration
Home furnishings retailers must leverage multiple online platforms to effectively reach and engage their target audience. With consumers turning to
Critical Deadlines Looming: What Retailers Need To Know Right Now A lot is happening on the trade front right now—and
A 50-day study on furniture imports that could reshape the competitive landscape for U.S. retailers. While details remain limited, the
Data was supposed to make decisions easier. So why do your dashboards seem to show you more ways to stay
At a time when economic uncertainty holds consumers back from spending, it’s crucial to offer a shopping experience that drives
Smarter Media Strategies for Furniture Retailers In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly
Winning in the Age of AI for Retail SEO Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers
Retailer-to-Retailer Roundtable: Back-End Operations Exclusive for HFA Members Looking for a place to connect with like-minded retailers, share challenges, and
In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly delivering
