Announcements

Lawrance Furniture_Haimsohn Family photo
Home Furnishings User
Lessons From the Road: A Desire to Serve the Furniture Industry

A trailblazer is someone who moves ahead of everyone else to carve out a path and enter uncharted territory. In that case, it’s no wonder our judges decided that Howard Haimsohn, 3rd generation owner of Lawrance Furniture in San Diego, deserved the recognition and honor of the HFA 2023 Trailblazer

Esquire Advertising Team and the Partner of the Year Award
Home Furnishings User
Esquire Advertising Named HFA Partner of the Year

High Point, NC- Esquire Advertising has been named the 2023 Partner of the Year by the Home Furnishings Association (HFA).  This recognition as one of the industry’s highest achievers is amongst the most prestigious awards in home furnishings. Esquire Adverting was judged by a panel of industry professionals on seven

Inside the HFA Resource Center at the High Point Market
Home Furnishings User
New Resources and 18 Seminars in the HFA Resource Center

FOR IMMEDIATE RELEASE New Resources Available, and 18 Business Building Seminars from HFA at the High Point Market High Point, NC – Home Furnishings Association, the leading association for home furnishings retailers, is excited to announce new resources and opportunities available at High Point Market on April 21-26, 2023, including

HFA_CEO_Blog_Working on Your Behalf
Mark Schumacher
HFA working on your behalf

These are unprecedented times for everyone, and specifically our industry. The customer journey is a bumpy one, thanks to COVID, and it will be quite a while before it smooths out. We have been asked by HFA members, small and large, how the association can directly speak to customers to

Whitehouse image_HFA urges President Biden for supply chain crisis relief
Mark Schumacher
HFA urges President Biden for supply chain crisis relief

Throughout the supply chain crisis created by the COVID-19 pandemic, HFA’s Government Relations Action Team has been working diligently with our lobbyist in Washington to put forward all the concerns affecting every furniture retailer’s livelihood. The broken supply chain, with its systemic cost increases, is slowing the recovery of our

HFA-Piper Sandler survey for Q4 2020
Home Furnishings User
Q4 2020 HFA/Piper Sandler Furniture Retailer Survey

Q4 momentum driving positive 2021 Outlook The crazy year that was 2020 ended strongly for home furnishing retailers, according to our new HFA/Piper Sandler survey. After easing off a little in November, strong sales in December fueled Q4, which was up 16% year over year even with a continued lack

Fortiva Logo
Robert Bell
HFA, Fortiva announce Solution Partner agreement

The second-look finance company provides retailers with more opportunities to help shoppers complete a purchase Fortiva Retail Credit knows what the power of saying “YES!” can do – not just for the consumer, but the retailer, too. When shoppers use Fortiva to establish financing in your store, they’re more likely to return for a second

Risk Assurance Partners Logo
Doug Clark
Risk Assurance Partners offers protection and more

Imagine facing a crisis when you badly need cash to keep your business afloat. It might be a pandemic that prompts your governor to order you to close your doors for six weeks or two months. Has that happened to anyone this year? It would be a game-changer to have

Image shows living room furniture
Doug Clark
Residential furniture orders surge, survey reports

Orders for residential furniture revved up in June, industry accounting and consulting firm Smith Leonard reports. The High Point, N.C., firm’s survey of manufacturers and distributors found a 30 percent increase in orders over June 2019. That followed an 8 percent dip in May. Year-to-date, new orders were still down

Image shows a logo for PMP Sales
Doug Clark
PMP Sales adds consulting to list of services for HFA members

Here’s what Ron Cooper loves to hear a client say after a PMP sales event: “Ron, I just finished the analysis of my financials, and it cost me nothing to have you here.” “That’s really the bottom line,” says Cooper, vice president for sales and marketing for PMP Sales, a

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