Repeat customers. Everyone tells retailers they need them, but it’s easier said than done. How do you get started? Improve your retail customer experience. When players like Amazon enable people to purchase products with the tap of a button, brick-and-mortar furniture retailers must step up their game and offer experiences
Marathons are a lot like running a furniture store. It’s important to finish strong. In the HFA’s Fall Insights magazine, David McMahon offers furniture retailers advice on the final push. But that’s just the start, says McMahon. Here he offers some tips on forecasting for the next year. Retailers can
Home Furnishings Association member Andrew Tepperman of Tepperman’s is not one to go by the book. When the industry zigs, Tepperman frequently zags. That’s probably why his 94-year-old company is such a hit in Ontario, Canada. So, when Tepperman’s announced it was opening a store – number 6 if you’re keeping score –
Ashley for the Arts raised nearly $600,000 during its three-day festival run in Arcadia, Wis., Aug. 8-10, Home Furnishings Association member Ashley Furniture Industries reports. The 11th annual summer festival featured music, arts and crafts, food, a 5K race, car show, fireworks and other activities. With ticket sales and sponsorships,
One of the Home Furnishings Association’s newest members launched its first retail store in a historic setting in Wilmington, N.C. Silverhammer Design opened its doors July 26 in The Cotton Exchange, two blocks from the Cape Fear River waterfront in the Port City’s thriving downtown. Silverhammer, owned by Lorrie and
Proposed changes to federal hours-of-service regulations could give more flexibility to truck drivers who carry home furnishings products, industry leaders say. “The proposal doesn’t change the maximum allowable driving time, but it gives more flexibility to shift drive time and work shifts to mitigate impacts of certain variables like weather,
There are promotions, and then there are crazy promotions. Like one that costs $30 million. That was the payout made by Home Furnishings Association member Jordan’s Furniture of Taunton, Mass., after the Boston Red Sox beat the Colorado Rockies in the 2007 World Series four games to none. Jordan’s promised to refund the purchase price to
Don’t fall into the trap of thinking like a customer. If you do, you’re done!” This warning has been pounded into the heads of salespeople, and it will follow them until their last day on the sales floor. Why is thinking like a customer dangerous? It’s the noxious notion that
Looking for a low-cost, high-impact marketing strategy? Grab some paper and a pen. Years from now, someone will spend a gazillion dollars to study American life online and wonder who these people were who so desperately need to lose weight, perfect their relationships, look younger, make certain body parts larger
Above: City Furniture photo shows testing for stability following ASTM standard. A proposal to raise the testing weight used in ASTM’s furniture stability standard failed for now, following a second round of voting by its Consumer Products Committee and Furniture Safety Subcommittee. One change has been approved: The voluntary standard
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The American Home Furnishings Hall of Fame Foundation, Inc., has announced the prestigious 2024 Paul Broyhill Future Leaders Award recipients.
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After a stellar 2023 Holiday Season, most consumer analysts have been cheering the strong retail sales data spurred by manageable
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