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Home Furnishings Association
Navigating AI Integration for Marketing Success

Harnessing the Power of AI and Transforming Your SEO, Marketing Strategies, and Retail Advertising In the rapidly evolving world of digital business, artificial intelligence (AI) has emerged as a transformative force, reshaping SEO, marketing strategies, and advertising practices. With the ever-increasing sophistication of AI tools, businesses can enhance their digital

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How AI Image Generation Is Reshaping Home Furnishings

In a business where visual storytelling is everything, furniture retailers and manufacturers are increasingly turning to AI image generation to improve how they work and sell. While AI has made headlines for writing content or automating customer support, its most transformative impact in the home furnishings space may be in

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How to Reduce Returns and Improve CSAT with AI

Returns in the furniture industry can be complex, costly, and a major source of customer frustration. Whether it’s a damaged table on delivery or a customer claiming a sofa was never received, furniture retailers are caught between maintaining margins and meeting rising service expectations. Fortunately, smart technology now offers a

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ORBIT INTERACTIVE
How Tech & Consumer Behavior Will Shape the Future of Retail Marketing

Retail marketing enters a transformative era driven by rapid technological advancements, evolving consumer expectations, and an intensified demand for personalization, convenience, and sustainability. As we look ahead to 2025 and beyond, retailers must navigate a dynamic environment where innovation and adaptability are no longer optional but essential. From AI-powered personalization

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Pillar Adwards

What are the Pillar Awards? Presented by the Home Furnishings Association, the Pillar Awards celebrate the home furnishings industry’s highest

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