I’m David Gunn of Knight Furniture, your HFA president for 2021. I’ve never looked more forward to a new year than this one. Yet as painful as 2020 was on many levels, I did learn a few lessons. I was reminded never to take anything, or anyone, for granted. It
Earlier today, the U.S. Supreme Court ruled (6–3) that the International Emergency Economic Powers Act (IEEPA) does not grant the
I’ve been in the furniture business for over 20 years, and I’ve witnessed every marketing trend, from loud holiday ads
As the policy landscape around tariffs continues to evolve, the Home Furnishings Association is closely monitoring developments that may affect
The start of the new year brings important updates on trade policy that directly affect the home furnishings industry. As
Search engine optimization remains one of the most influential parts of digital marketing today. Organic search continues to drive a
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
The Right Way to Use AI in Retail Marketing (and What to Avoid) Artificial intelligence is rapidly reshaping marketing and its impact on retail
