In the home furnishings retail industry, you, as a sales associate, play a pivotal role in driving revenue and creating memorable customer experiences. With the right techniques and strategies, you can enhance your sales performance and build lasting relationships with customers. Whether you’re new to the industry or a seasoned
We can all agree that coaching is critical to goal achievement and professional development. Yet, when I ask sales managers to describe some of their coaching strategies, many sales coaches say, “I am always coaching….” without delivering an actual strategy. They think that being on the floor, within earshot of
What is the Main Function of Sales Management? Simply stated, the goal of sales management is to drive new business. Let’s consider what supports that simplicity and its
In the home furnishings industry, setting effective sales goals and targes is critical for driving growth, maintaining a competitive edge, and ensuring long-term success. Unlike other retail sectors, where products are often smaller and have a quicker turnover, furniture, and mattress sales involve larger, high-ticket items that typically have longer
As a furniture or mattress store owner or manager, you know how crucial it is to stay on top of your sales numbers. But simply tracking sales isn’t enough—you need to analyze the data to understand trends, customer preferences, and areas for improvement. Analyzing sales will help you make informed
Sales analysis is crucial for understanding your business’s performance, identifying trends, and making informed decisions that drive growth. For furniture and mattress store owners and managers, leveraging sales analysis can help optimize your product offerings, improve customer satisfaction, and increase revenue. In this blog, we’ll explain what sales analysis is,
In retail furniture, standing out from the competition is essential. While quality and design have always been critical, today’s consumers are looking for more—they care deeply about the social impact of the companies they support. This is where Corporate Social Responsibility (CSR) comes into play. CSR isn’t just a buzzword;
Are you a rotating door business? Let’s face it: It’s human nature to take the easier path, one with the sole purpose of closing a sale. But what if you could take that “one and done” customer and turn them into the coveted return customer? Better yet, a return customer
Is Customer Loyalty Dead? While at the High Point Market, I sat down with a buyer whose store was in its third generation of ownership. The grandkids were in charge now, and the market climate they served had changed over the past two decades. No longer were they the only
As someone with over 25 years of experience in the retail industry, leading performance groups and talking to retailers about best practices and financial metrics, I’ve witnessed firsthand the transformative shift from traditional customer engagement methods to what I now champion as using innovative customer experience (CX). Today, I want
Joining an established furniture retail sales team can feel daunting for a new associate. Walking into a showroom with seasoned
Personalization has moved from a nice addition to a core expectation in modern retail. Customers want brands to understand their
Most retailers understand the fundamentals of visual merchandising. They know how to build a vignette, create a focal point, and
Access to credit plays a crucial role in the home furnishings retail industry, empowering millions of American families to make
Most furniture retailers are sitting on a goldmine and don’t even realize it. If you have a list of customer
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
