Marisa Peacock, Chief Strategist with The Strategic Peacock covers essential marketing messaging tips you need to help you target your millennial customers. CLICK HERE for more digital marketing resources from HFA.
Digital Marketing
Jamie Gaston, VP of Client Services with Esquire Advertising reviews some of the key components to building effective digital marketing campaigns to attract customers and promote your brand in this HFA Quick Click Solutions video. CLICK HERE for more digital marketing resources from HFA.
Jamie Gaston, VP of Client Services with Esquire Advertising outlines the core differences between Geo-Framing and Geo-Fencing and shows you how to find more of your target customer through your digital marketing in this HFA Quick Click Solutions video. CLICK HERE for more digital marketing resources from HFA.
When drafting any marketing strategy, defining a target audience, determining the appropriate messaging, and identifying the right communication channels. There is no longer one channel that reaches everyone, and you can no longer rely on only one message to be shared with all audiences. Deploying a successful social media strategy
David Enos of Phelps Digital outlines the key things to think about when starting and evaluating your digital marketing campaigns in this HFA Quick Click Solutions video. CLICK HERE for more digital marketing resources from HFA.
Fredy Wright, Digital Director at Conquest Digital Solutions, helps you understand over-the-top advertising (OTT) and how it can be one of the best tools to reach your target audience where they are in the new digital marketing landscape. CLICK HERE for more digital marketing resources from HFA.
David Enos of Phelps Digital gives you 5 digital mistakes to avoid in order to improve your digital marketing results. CLICK HERE for more digital marketing resources from HFA.
Fredy Wright, Digital Director at Conquest Digital Solutions, explains your options with Facebook and Instagram to help you understand how you can leverage those platforms to grow your customer base. CLICK HERE for more digital marketing resources from HFA.
Geo-fencing and Geo-framing are both forms of digital advertising targeting customers based on their locations. Although both have similar names, they are miles apart in their approach to attracting and engaging a targeted consumer. Geo-fencing The standard Geo-fence allows you to put a pin on a building and create an
This Quick Click Solutions video from Eric Gindly, CEO of Esquire Advertising, will show you 5 things you can do to add more power to your email marketing campaigns that you can start using right away!
You might also like
November 20, 2026 – Carmichael, CA – The Home Furnishings Association (HFA) is excited to announce its 2026 Slate of
You don’t need another research firm telling you what happened last quarter. You need a heads-up on what’s coming so
As the policy landscape around tariffs continues to evolve, the Home Furnishings Association is closely monitoring developments that may affect
Personalization has moved from a nice addition to a core expectation in modern retail. Customers want brands to understand their
Inventory management plays a big role in customer satisfaction. Inventory management should be designed to monitor product availability, but thanks
More From The HFA
Shaping the Customer Experience with Consumer Study Data Step into the shoes of today’s furniture shopper and discover what truly shapes their in-store experience.
Immersive Retail: Inspiring Customers with 3D, AR & VR Today’s most successful furniture retailers aren’t replacing personal service with technology, they’re using it to
