According to a 2024 survey, 86% of consumers start their research online. This statistic highlights the importance of providing furniture companies with a seamless and engaging digital experience. Shoppers today expect more than just attractive furniture—they want inspiration, customization, and convenience throughout their buying journey. Meeting these expectations isn’t without
We’ve worked with many top 100 furniture retailers, and while each has its own approach, they all share a common goal: creating a memorable customer experience that drives sales. Balancing this with cost control can be challenging, and introducing new tech—especially 3D—can feel daunting. However, when creating a winning game
Today, customer expectations are higher than ever in eCommerce shopping. While online shoppers appreciate seamless website navigation, competitive pricing, and diverse product selections, their ultimate satisfaction often hinges on a less visible but critical aspect: final mile delivery. This last leg of the delivery process, where products journey from a
During the pandemic, the shift to digital shopping became a lifeline for consumers, marking a significant turning point in the way home furnishings are discovered and bought. While today furniture shoppers once again prefer to shop in stores, they’ve integrated digital aspects into their shopping journey. As furniture retailers invest
Shopping for furniture online can be an exciting yet challenging experience. While the convenience and variety offered by digital storefronts are unparalleled, many shoppers find themselves grappling with certain obstacles. In this blog, we’ll delve into the five biggest pain points that consumers commonly encounter when purchasing furniture online, shedding
A furniture store’s design can influence customer behavior, satisfaction, and loyalty, making or breaking your top-line sales and bottom-line profits. It’s not just a way to arrange products and fixtures or just about visual appeal. A well-designed store strategically guides shoppers along and helps them find what they need, considering
The G.R.O.W. Sales Coaching Model Part 1 In speaking with hundreds of furniture retailers over the last two years, I have heard that everyone is experiencing economic challenges and feeling the same pain at different levels and in different parts of the business. Challenging times increase the need to look
In 2023, the home, garden, and furniture industry encountered its fair share of headwinds. Despite soaring inflation rates, a tough housing market, and massive layoffs, these brands and retailers ultimately came out resilient, ending the year positively. However, as the same obstacles persist with no end in sight, these businesses
The furniture retail landscape is evolving rapidly, breaking down the traditional barriers that once separated B2B (business-to-business) and DTC (direct-to-consumer) operations. As these silos dissolve, a more interconnected ecosystem is emerging. Home furnishings retailers increasingly recognize the value of integrating these channels to create a seamless experience for wholesale buyers,
Are you a rotating door business? Let’s face it: It’s human nature to take the easier path, one with the sole purpose of closing a sale. But what if you could take that “one and done” customer and turn them into the coveted return customer? Better yet, a return customer
Today, every marketing dollar counts, and department heads are held accountable for those dollars, making every decision count. For home
Data was supposed to make decisions easier. So why do your dashboards seem to show you more ways to stay
Simple, powerful leadership principles that drive performance and engagement on the sales floor and beyond. Whether you’re managing a large
In today’s competitive world, increasing revenue isn’t just about selling more; it’s also about selling smarter. Whether you operate a
In home furnishings retail, understanding and the ability to forecast seasonal trends is key to staying ahead in terms of
Smarter Media Strategies for Furniture Retailers In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly
Winning in the Age of AI for Retail SEO Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers
In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly delivering
Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers discover products, retailers must
