In today’s fast-paced digital landscape, the success of a retail furniture business hinges on a well-structured and effective digital marketing strategy. It’s not just about having a presence online; it’s about harnessing the power of digital platforms to engage with our audience, drive sales, and build a strong brand presence.
It’s been a busy week on the tariff front, and this is HFA’s third advocacy update for home furnishings retailers
Turning Store Insights into Smarter Decisions In retail, instinct has long guided decision-making: what to stock, when to advertise, and
The Home Furnishings Association’s Government Relations Action Team recently convened in Washington, DC, for its 2026 DC Fly-In, bringing the
Connecting POS, inventory, and ecommerce has become essential for furniture retailers. It directly impacts how a business runs day to
Furniture shopping has evolved into a fluid, hybrid experience. Today’s consumers move seamlessly between online browsing and in-store visits, gathering
Inventory Management Transformation: The New Retail Back End Behind every great customer experience is an operation that runs smoothly. Join Peter Theran, HFA CEO, for
How Visible Is Your Store in AI? What are AI search tools saying about your store, and are they saying anything at all? In
MEMBER-ONLY DISCUSSION: Back-End Operations Connect with fellow HFA member retailers to exchange insights, challenges, and successes in using technology and
