Sales

Smile, business woman and tablet in hotel for online booking, reservation schedule or information update. Digital technology, worker and internet communication with hospitality manager on checkin app
When I Work
Why Sales Managers Are Switching to Self Scheduling

For business owners, change isn’t a seasonal disruption, it’s the daily reality. Customer traffic fluctuates, employee availability shifts, and unexpected challenges can turn even the most carefully crafted schedule upside down. In today’s fast-moving environment, staying competitive means staying flexible. That’s why more organizations are rethinking traditional scheduling models and

shop assistant man invites customers to see furniture products when customers arrive at the store
Lori Friedlander
From Transactional to Consultative: Selling Value in a Price-Driven Furniture Market

In a price-driven retail environment, it’s easy to assume customers won’t spend beyond the lowest advertised price. In furniture retail, that assumption is often the greatest barrier to sales success. The difference between transactional and consultative selling determines whether a retailer competes on margin or competes on value. Two stories

Business, mature manager or training team in office on risk management, financial planning or compliance. Finance department, diversity or people with upskilling to assess sales performance or budget
HFA Sales Academy
Mastering Sales Management in Furniture Retail

How Strong Leadership Drives Performance, Culture, and Consistency Traffic patterns fluctuate, customer expectations continue to evolve, and competition remains strong in retail today. While marketing strategies and product assortments play an important role, long-term profitability is driven by one consistent factor: effective sales management. Sales management is not simply about

Confident lady sales coach leader give flip chart presentation consulting clients teaching employees training team people speaking explaining strategy at marketing workshop concept
Lorri Kelley
Navigating Tough Times: The Power of Sales Coaching

The G.R.O.W. Sales Coaching Model Part 1 In speaking with hundreds of furniture retailers over the last two years, I have heard that everyone is experiencing economic challenges and feeling the same pain at different levels and in different parts of the business. Challenging times increase the need to look

drawn graphic of male and female people in a pyramid.
Conquest Digital Solutions
How Furniture Retailers Can Use Their Customer List to Drive More Sales

Most furniture retailers are sitting on a goldmine and don’t even realize it. If you have a list of customer email addresses and cell phone numbers from past purchases, deliveries, financing applications, or loyalty programs, you already own one of the most powerful digital marketing tools available today. The mistake

SEO Strategies_HFA webinar
Jola Interactive
SEO Isn’t Just Keywords: What Retailers Need to Understand

Search engine optimization remains one of the most influential parts of digital marketing today. Organic search continues to drive a significant portion of website traffic across industries, often outperforming social media and many paid channels over time. For furnishings retailers, search visibility directly affects how brands are discovered, researched, and

business concept with Warehouse or factory storage inventory in defocus abstract blur background style
kickfurther
How Inventory Management Can Improve the Customer Experience

Inventory management plays a big role in customer satisfaction. Inventory management should be designed to monitor product availability, but thanks to advanced technology, it can do so much more than that. Inventory management can tell you when to reorder products, help fulfill orders faster, identify what’s selling fast, and so

Salesperson helping a customer decide on what furniture to buy
Formpiper
Buying Experience Is the New Price: How Furniture Retailers Win More Customers

Today, customers are not just comparing prices, they are comparing experiences. Especially in furniture and mattress retail, where purchases are emotional, personal, and often long-term, shoppers remember how you made them feel far more than what they paid. Independent merchants have a major advantage. You can deliver a buying experience

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