Sales

Unhappy young caucasian woman looking at computer screen, feeling frustrated with online shopping.
FamOn
How to Solve Customers eCommerce Frustrations

Online shopping is far from perfect. Customers frequently encounter frustrations that can lead to abandoned carts, negative experiences, and lost business for retailers. Understanding and addressing these pain points effectively is crucial for businesses aiming to stay competitive. Here, we explore consumers’ three key eCommerce frustrations when shopping online and

bob's Discount Furniture store exterior of the Sommerville, MA Flagship store
Home Furnishings Association
Bob’s Discount Furniture is Revolutionizing the Furniture Shopping Experience

Top 100 retailer and HFA Member Bob’s Discount Furniture has set a new benchmark with its innovative flagship store in Somerville, Massachusetts. This 38,000-square-foot location isn’t just a store—it’s a furniture shopping experience. With its forward-thinking design, unique customer engagement strategies, and commitment to community, Bob’s has reimagined what furniture

Add furniture to cart. Online shopping and home delivery. Young girl with smartphone chooses table. Buying goods for living room. Digital remote purchases on internet. Cartoon flat vector illustration
Shopify
From Omnichannel to Unified Commerce: A New Era for Home Furnishings Retailers

During the pandemic, the shift to digital shopping became a lifeline for consumers, marking a significant turning point in the way home furnishings are discovered and bought. While today furniture shoppers once again prefer to shop in stores, they’ve integrated digital aspects into their shopping journey. As furniture retailers invest

Targeting female consumers. Female’s purchasing power. Gender marketing reaching women target group. Segmentation of women's market based on personal values. Marketing strategies for female consumers.
Bright Data
Advanced Strategies to Boost eCommerce Customer Engagement

According to recent research, 63% of US shoppers leverage eCommerce for furniture purchasing. In the competitive world of eCommerce, especially in the home furnishing sector, customer engagement is key to driving sales and building brand loyalty. As consumers have more choices than ever, creating an engaging eCommerce shopping experience is

Sale growth concept. Businessman touching graph of increase in sales volume with shopping cart on virtual screen for ecommerce growth. Businessman pointing arrow graph corporate future growth plan
BigCommerce
How Home Furnishings Brands Can Achieve eCommerce Growth

In 2023, the home, garden, and furniture industry encountered its fair share of headwinds. Despite soaring inflation rates, a tough housing market, and massive layoffs, these brands and retailers ultimately came out resilient, ending the year on a positive note.  However, as the same obstacles persist with no end in

Purchase furniture online from ecommerce website. Illustrating the concept of searching for sofa couch with armrest conveniently through digital platform
Bright Data
The Benefits of Live Inventory on Your eCommerce Site: Integrated eCommerce

Home furnishings retailers face the challenge of meeting consumer demand, where consumers are mostly online. One key way to enhance customer experience and engage with consumers around relevant products is by implementing a live inventory system. This feature, often referred to as integrated eCommerce, not only benefits retailers but also

Frustrated consumer sitting in front of a computer.
R & A Marketing
The 5 Biggest Pain Points In the Online Consumer Shopping Experience

Shopping for furniture online can be an exciting yet challenging experience. While the convenience and variety offered by digital storefronts are unparalleled, many shoppers find themselves grappling with certain obstacles. In this blog, we’ll delve into the five biggest pain points that consumers commonly encounter when purchasing furniture online, shedding

Home Furnishings gallery display
Lori Friedlander
Store Design Mistakes That Are Hurting Your Sales (And How to Fix Them)

A furniture store’s design can influence customer behavior, satisfaction, and loyalty, making or breaking your top-line sales and bottom-line profits. It’s not just a way to arrange products and fixtures or just about visual appeal. A well-designed store strategically guides shoppers along and helps them find what they need, considering

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