A furniture store’s design can influence customer behavior, satisfaction, and loyalty, making or breaking your top-line sales and bottom-line profits. It’s not just a way to arrange products and fixtures or just about visual appeal. A well-designed store strategically guides shoppers along and helps them find what they need, considering
The G.R.O.W. Sales Coaching Model Part 2 There is nothing more valuable to ANY business than its people. And yet, so many owners and leaders look right past this crucial asset, focusing on what they consider as more pressing issues, revenue growth, and the many ‘fires’ that crop up during
In the home furnishings retail industry, you, as a sales associate, play a pivotal role in driving revenue and creating memorable customer experiences. With the right techniques and strategies, you can enhance your sales performance and build lasting relationships with customers. Whether you’re new to the industry or a seasoned
We can all agree that coaching is critical to goal achievement and professional development. Yet, when I ask sales managers to describe some of their coaching strategies, many sales coaches say, “I am always coaching….” without delivering an actual strategy. They think that being on the floor, within earshot of
What is the Main Function of Sales Management? Simply stated, the goal of sales management is to drive new business. Let’s consider what supports that simplicity and its
The G.R.O.W. Sales Coaching Model Part 1 In speaking with hundreds of furniture retailers over the last two years, I have heard that everyone is experiencing economic challenges and feeling the same pain at different levels and in different parts of the business. Challenging times increase the need to look
In the home furnishings industry, setting effective sales goals and targes is critical for driving growth, maintaining a competitive edge, and ensuring long-term success. Unlike other retail sectors, where products are often smaller and have a quicker turnover, furniture, and mattress sales involve larger, high-ticket items that typically have longer
As a furniture or mattress store owner or manager, you know how crucial it is to stay on top of your sales numbers. But simply tracking sales isn’t enough—you need to analyze the data to understand trends, customer preferences, and areas for improvement. Analyzing sales will help you make informed
Sales analysis is crucial for understanding your business’s performance, identifying trends, and making informed decisions that drive growth. For furniture and mattress store owners and managers, leveraging sales analysis can help optimize your product offerings, improve customer satisfaction, and increase revenue. In this blog, we’ll explain what sales analysis is,
In retail furniture, standing out from the competition is essential. While quality and design have always been critical, today’s consumers are looking for more—they care deeply about the social impact of the companies they support. This is where Corporate Social Responsibility (CSR) comes into play. CSR isn’t just a buzzword;
There’s nothing like finding something new that adds a touch of style and comfort to your home, especially when you
As we turn the page toward 2026, California employers, including home furnishings retailers, are once again preparing for a fresh
The Home Furnishings Association (HFA) is closely following the latest developments surrounding the ongoing Supreme Court hearings on the legality
Longevity is one of the most defining shifts of our time. Americans are living longer, healthier lives than ever before,
HFA Monitoring Impact and Gathering Intel Details are beginning to be released of the recent White House announcements of planned
Immersive Retail: Inspiring Customers with 3D, AR & VR Today’s most successful furniture retailers aren’t replacing personal service with technology, they’re using it to
Merchandising Trends: Creating Inspiring Retail Spaces that Drive Sales Your showroom is more than just a display—it’s your most powerful sales tool. Join us
Today’s most successful furniture retailers aren’t replacing personal service with technology, they’re using it to elevate it. Join us for
MEMBER-ONLY DISCUSSION: Customer Experience Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business
