Home is where the heart is—and it’s as unique as the people who live in it.
From functional minimalism to bold design statements, interior design, home décor, and organization reflect personal tastes and lifestyles, driving growth in these sectors globally and in the US. North America alone accounts for $60 billion of the $150 billion global interior design market, with US households spending an average of $5,500 on interior projects annually. That figure soars to $12,000 for high-income households, underscoring a continued appetite for personalized and stylish living spaces.
These figures highlight a clear trend: consumers aren’t afraid to invest time and money into truly making their house a home. They want to transform how home interior design projects are imagined, designed, and sold to fit their needs.
More and more, the ability to design and visualize the space in their home using high-quality 3D visualization modeling is a critical component and driver of success – whether for kitchens, bathrooms, furniture and décor, or storage.
Precise photorealistic renderings can help homeowners, interior designers, and decoration experts get a complete and accurate picture of how their imagined design will fit into the home’s available space.
Empowering creativity through 3D visualization
Configurators are the tools that bring these design visions to life. By creating a virtual twin of the home, they give consumers a highly intuitive, immersive, interactive, and personalized experience.
As a result, they’re in growing demand, with 95% of consumers saying they would use a configurator to visualize a project. While kitchens have traditionally led the way in configurator usage, interest is rapidly expanding to living rooms and bedrooms—particularly among younger consumers eager for bold and unique design solutions.
Of course, in modern homes where space is at a premium, personalized storage is critical. Creating custom systems for wardrobes, bookshelves, closets, and more in the home is becoming increasingly important for consumers looking for the right home organization solution.
HomeByMe aims to help consumers imagine and customize every part of their homes through powerful 3D visualization technologies.
Smart design rules and automated error detection empower consumers and sales staff to make quick, seamless adjustments. These tools also ensure designs automatically align with brand and manufacturer specifications, easily delivering error-free, ready-to-install systems.
The platform supports detailed customization options, enabling users to choose from a wide variety of materials, colors, and finishes to match their unique style and space. This makes the design process—from home organization and furniture planning to bathroom and kitchen renovations—fun, easy, and accessible for everyone.
Supporting the omnichannel buyer’s journey
In a world where 73% of consumers seamlessly blend online, mobile, and in-store shopping experiences, HomeByMe bridges the gap with an omnichannel approach to design. Whether users want to start their project online, refine it with an expert in-store, or explore every detail independently, the platform ensures their journey is simple and connected.
With HomeByMe, customers and advisors can co-create designs in real-time, visualizing how their choices will fit and feel in their homes. This collaboration improves decision-making and strengthens relationships between brands, retailers, and consumers.
Turning immersive experiences into a strategic advantage
Adopting advanced 3D visualization technologies and omnichannel capabilities for retailers, brands, and manufacturers represents a major opportunity.
These tools simplify the purchasing journey and transform the entire customer experience, driving loyalty and boosting bottom-line results. The demand for immersive 3D digital home design solutions has never been higher. Consumers embrace these technologies to bring their dream homes to life, while forward-thinking retailers and manufacturers leverage them to stand out and deliver exceptional value.
The numbers tell the story: as of early December, the HomeByMe online design platform surpassed 34 million users, underscoring the growing appetite for intuitive and comprehensive 3D visualization tools.
Visit HomeByMe for more information on online 3D space planning, which can transform consumer experiences from inspiration to delivery.
